Privacy Policy

Last updated: October 30, 2025

1. Who We Are

This Privacy Policy describes how Davie Group Trading (Australia) Pty Ltd (doing business as “The Oodie”) and its related group companies (“we,” “us,” or “our”) collect, use, store and share your personal information when you visit or make a purchase from our websites and any related mobile applications (collectively, the “Site”).

2. Information We Collect

Device Information. When you visit the Site, we automatically collect certain information about your device (e.g., web browser, IP address, time zone, and cookies installed on your device) and information about how you interact with the Site (pages viewed, referring/exit pages, date/time stamps). We may also collect location data if enabled on your device.

Order Information. When you make or attempt to make a purchase, we collect identifiers (name, billing and shipping addresses, email, phone) and commercial and financial information (payment details, order history).

Other Information. If you engage with us through the Site or otherwise (e.g., competitions, UGC submissions, customer support, contractors), we may collect additional identifiers and commercial information reasonably necessary for our business functions.

We collect Device Information using technologies such as cookies, log files, web beacons, tags and pixels. For details on cookies and how to manage them, see Cookies.

“Personal Information” means any information that relates to, describes, or could reasonably be linked with you or your household, including Device Information, Order Information and Other Information.

3. How We Use Personal Information

• Order fulfilment: process payments, arrange shipping, provide invoices/confirmations.
• Customer support & communications: respond to enquiries, service messages, account notices.
• Fraud prevention & security: screen orders and traffic for potential risk or abuse.
• Site improvement & analytics: understand how customers browse and interact with the Site.
• Personalised marketing: provide offers and advertising consistent with your preferences and applicable law.
• Legal & compliance: comply with legal obligations, enforce our terms, and protect our rights.

4. Legal Bases for Processing

Depending on the context, our processing is based on legitimate interests, performance of a contract, or compliance with legal obligations. Except for residents of Canada, we generally do not rely on consent as a legal basis, but will obtain it when required (e.g., certain direct marketing). You may withdraw consent at any time.

5. Sharing Your Personal Information

We share Personal Information with third parties as needed for the purposes described above, including:

• Platform & infrastructure: ecommerce platform providers (e.g., Shopify), hosting, payment processors.
• Operations: fulfilment and logistics partners, fraud tools, customer support tools.
• Analytics & marketing: analytics providers (e.g., Google Analytics), advertising platforms (e.g., Meta, Google, Bing), and email/SMS tools.
• Professional advisers & compliance: as required by law or to protect our rights.
• Corporate transactions: in connection with a merger, acquisition, or asset sale.

We do not sell your Personal Information.

6. International Transfers

We may transfer Personal Information outside your home country (including, for example, to Australia, New Zealand, the European Union, the United Kingdom, Canada and the United States). We implement appropriate safeguards required by applicable law (e.g., standard contractual clauses). To request details of these safeguards, contact us using the details in Contact Us.

7. Direct Marketing

We use your details for direct marketing if you have provided your information for that purpose or otherwise consented, and as permitted by law. You can opt out at any time using the instructions in our messages.

8. Behavioural Advertising

We use Personal Information to provide targeted advertisements we believe may be of interest to you. You can opt out of certain advertising platforms (e.g., Facebook, Google, Bing) and via industry opt-out tools such as the Digital Advertising Alliance. Your browser may also offer settings to limit tracking.

9. Do Not Track

We do not alter our data collection and use practices when we see a Do Not Track signal from your browser.

10. Your Rights

Depending on where you live (e.g., California, the EU/UK, Canada, Australia), you may have rights to access, correct, delete, object to or restrict processing, and/or request data portability. You may also designate an authorized agent where applicable. We will verify requests and respond within the timeframes required by law. We will not discriminate against you for exercising your privacy rights.

11. Data Retention

We retain Personal Information for as long as necessary to fulfil the purposes for which it was collected, to perform our contracts, as required by law, or with your consent. We delete or anonymise data when no longer needed.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for operational, legal or regulatory reasons. When we do, we will revise the “Last updated” date above. Your continued use of the Site, correspondence with us, or provision of Personal Information after any changes constitutes your acceptance of the revised policy. You should review this Privacy Policy periodically.

13. Minors

The Site is not intended for individuals under the age of 14, and we do not knowingly collect Personal Information from such individuals. If you are a parent or guardian and believe we have collected Personal Information from your child, please contact us using the details in Contact Us so we can delete it.

14. Third-Party Services & Links

The Site may contain links to third-party sites or services. Their privacy practices are governed by their own policies. We encourage you to review their policies before providing them with Personal Information.

15. Security

We implement reasonable technical and organizational measures designed to protect Personal Information. No system is perfectly secure; we cannot guarantee absolute security of your information.

16. Cookies & Similar Technologies

We use cookies and similar technologies for core Site functions, analytics, and advertising. You can manage cookies via your browser settings and our Cookie Policy.

17. Contact Us

For questions about our privacy practices, to exercise your rights, or to make a complaint, contact us at:

Davie Group
Attention: Privacy Compliance Officer
80 Grove Ave, Marleston SA 5033, Australia
Email: privacy@theoodie.com or help@theoodie.com

18. Dispute Resolution

Disputes arising out of or relating to this Privacy Policy (including our handling of your Personal Information) are resolved in accordance with the dispute resolution provisions of our Terms of Service (“TOS”). By referencing the TOS here, we avoid duplication and ensure a single, consistent dispute process applies to both the TOS and this Privacy Policy.

• Arbitration & Class-Action Waiver (summary): As described in the TOS, most disputes must be resolved by confidential, binding arbitration on an individual basis (no class, collective, consolidated, or representative actions), subject to limited exceptions (e.g., small-claims court and temporary injunctive relief). The arbitration administrator, rules, seat, language, and number of arbitrators are specified in the TOS.
• Opt-Out (U.S. consumers): If you are a U.S. consumer, the TOS provides a 30-day window to opt out of arbitration and the class-action waiver by following the instructions in the TOS. Opting out does not affect the rest of the TOS or this Privacy Policy.
• Governing Law & Venue: Any non-arbitrable disputes or permitted court proceedings are governed and heard as stated in the TOS.

For the full, current terms governing dispute resolution—including definitions, procedures, exceptions, allocation of fees, confidentiality, severability, and survival—please review the Terms of Service.